PRIVACY NOTICE – DEVINE SECRETS

1. Introduction

This Privacy Policy explains how Devine Secrets Lingerie (“we”, “us”, “our”) collects, uses, stores, and protects your personal data when you use our website.

We are committed to protecting your privacy and handling your data in a transparent and secure manner, in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

We may collect and process the following personal data:

Information you provide to us

Name
Billing and delivery address
Email address
Phone number
Payment details (processed securely by third-party payment providers)
Account registration details
Communications with us (email, contact forms, messages)

Information collected automatically

IP address
Browser type and version
Device information
Pages visited and website usage data
Cookies and similar tracking technologies

3. How We Use Your Information

We use your personal data to:

Process and fulfil orders
Manage payments and refunds
Deliver products to you
Communicate about your order or account
Provide customer support
Improve our website and services
Send marketing communications (only where you have given consent)
Comply with legal and regulatory obligations

4. Legal Basis for Processing

We process your personal data under the following legal bases:

Contract – to fulfil your order and provide our services
Legal obligation – to comply with UK law
Legitimate interests – to operate and improve our business
Consent – for marketing communications (where applicable)

5. Marketing Communications

If you opt in, we may send you promotional emails about new products, offers, or updates.

You can unsubscribe at any time by:

Clicking the unsubscribe link in our emails, or
Contacting us directly

We will never sell your personal data to third parties.

6. Sharing Your Information

We may share your data with trusted third parties only where necessary, including:

Payment processors
Delivery and courier services
Website hosting and analytics providers (such as Wix)

All third parties are required to handle your data securely and in accordance with data protection law.

7. Cookies

Our website uses cookies to improve your browsing experience and analyse website traffic.

Cookies may include:

Essential cookies (for site functionality)
Analytics cookies (to understand site usage)
Marketing cookies (only where consent is given)

You can manage or disable cookies through your browser settings.

8. Data Security

We take appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse.

Payment details are processed securely by third-party providers and are never stored on our servers.

9. Data Retention

We only retain personal data for as long as necessary to fulfil the purposes outlined in this policy, including legal, accounting, and tax requirements.

10. Your Rights

Under UK GDPR, you have the right to:

Access your personal data
Request correction of inaccurate data
Request deletion of your data
Restrict or object to processing
Withdraw consent at any time
Request data portability

To exercise any of these rights, please contact us using the details on our website.

11. Third-Party Links

Our website may contain links to third-party websites.
We are not responsible for the privacy practices of those websites and encourage you to read their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time.
Any changes will be posted on this page and take effect immediately.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us using the details provided on our website.